Privacy Policy

Atharva Infinite Edge LLP (“Atharva Infinite Edge” or “the Company”) is a mutual fund distributor registered with AMFI, and is also engaged in providing other financial and related services. This Privacy Policy outlines how Atharva Infinite Edge collects, uses, disclose, and safeguard your data when you access our website, mobile applications, and related services (“Services”).

 

By using our website and services, you consent to the collection and use of information in accordance with this Privacy Policy. If you do not agree with any part of this policy, you are advised to discontinue the use of our website and services.

1. Information We Collect

a. Personal Information:

When you register on our website, subscribe to our services, or communicate with us, we may collect personal information, including but not limited to:

  • Name, contact number, email address, and postal address.
  • PAN, Aadhaar, or other identification documents for KYC compliance.
  • Banking and payment information for processing transactions.

b. Non-Personal Information:

We may collect non-personal information such as:

  • Browser type, device type, IP address, operating system, and access time.
  • Cookies, tracking pixels, and similar technologies to enhance user experience.

2. How We Use Your Information

The information collected by Atharva Infinite Edge LLP is used for the following purposes:

  • Service Delivery: To provide, maintain, and improve our services.
  • KYC and Regulatory Compliance: To comply with legal and regulatory requirements, including anti-money laundering (AML) and Know Your Customer (KYC) guidelines.
  • Communication: To communicate with you regarding service updates, transaction details, and customer support.
  • Marketing and Promotions: To send promotional emails and newsletters with your consent. You can opt-out at any time.
  • Fraud Prevention and Security: To prevent unauthorized access, detect fraud, and ensure the security of your account and information.

3. Data Sharing and Disclosure

Atharva Infinite Edge LLP does not sell, rent, or trade your personal information to third parties. However, we may disclose your information in the following situations:

  • With Regulatory Authorities: To comply with applicable laws, rules, and regulations.
  • With Service Providers: To facilitate payment processing, data analysis, customer support, and other business functions, subject to confidentiality agreements.
  • With Affiliates and Partners: To provide integrated services and enhance user experience, provided these entities maintain the same level of data protection.
  • For Legal Purposes: If required by law or to protect the rights, property, or safety of Atharva Infinite Edge, its clients, or the public.

4. Data Security

Atharva Infinite Edge LLP takes appropriate security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Secure servers and encryption protocols.
  • Regular security audits and vulnerability assessments.
  • Access control mechanisms and data segregation.

Despite our best efforts, no method of transmission over the internet or electronic storage is 100% secure. Users are advised to take necessary precautions to safeguard their credentials and sensitive information.

5. Retention of Data

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by applicable laws. Once the data is no longer required, it is securely deleted or anonymized.

6. User Rights and Choices

You have the following rights with respect to your personal information:

  • Access and Correction: You may request access to or correction of your personal data held by us.
  • Data Portability: Subject to applicable laws, you may request a copy of your personal data in a structured, machine-readable format.
  • Opt-Out of Marketing Communications: You may opt-out of receiving promotional emails by following the unsubscribe link in our communications.
  • Withdraw Consent: You may withdraw your consent to the collection and use of your personal data at any time by contacting us, subject to legal obligations.

7. Use of Cookies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies help us analyze website traffic, customize content, and improve overall user experience. You may choose to disable cookies through your browser settings; however, this may affect the functionality of the website.

8. Third-Party Links

Our website may contain links to third-party websites that operate independently. Atharva Infinite Edge LLP is not responsible for the privacy practices, policies, or content of these external websites. Users are encouraged to review the privacy policies of any third-party sites they visit.

9. Changes to This Privacy Policy

Atharva Infinite Edge LLP reserves the right to modify or update this Privacy Policy at any time. Any changes will be posted on this page, and users are encouraged to review this policy periodically. Continued use of the website and services after any modifications constitutes acceptance of the updated policy.